Conferences WPQC The Journal

Tobacco Cessation Initiative

Why Offer a Tobacco Cessation Program

The effects of tobacco use are multifold and have far-reaching impact on both smokers as well as those exposed to second-hand smoke. Tobacco use can cause respiratory complications, cardiovascular disease, lung and other cancers, low birthweight, and even fatal fires.1 In Wisconsin, 17% of the state population smokes daily or most days of the week and have used at least 100 cigarettes thus far, putting the state in the top 10th percentile for rate of tobacco use. There are approximately 443,000 premature deaths each year nationwide1 due to tobacco use. A 2015 University of Wisconsin-Milwaukee analysis of impact in Wisconsin reported tobacco-related illnesses cause approximately 7000 deaths each year in Wisconsin.2 The report also estimates a 4.6 billion dollar economic burden of smoking in Wisconsin from 2008 to 2012 due to the increased health care costs and cost of lost productivity.2  With this large impact of smoking throughout Wisconsin, pharmacists are trained and geographically positioned to provide tobacco cessation services and greatly influence the efforts of smokers to quit. A 2013 meta-analysis on the pivotal impact community pharmacists have on tobacco cessation interventions found that both short- and long-term smoking cessation efforts were more successful when they were pharmacist-led.3 These community pharmacist interventions demonstrated better abstinence than the Quit Line alone (RR 2.21, 95% CI 1.49-3.29).3


1. http://www.countyhealthrankings.org/app/wisconsin/2016/measure/factors/9/map

2. Burden of Tobacco in Wisconsin

3. https://www.ncbi.nlm.nih.gov/pubmed/24749899


Learn More About Current Tobacco Cessation Services


Tobacco Cessation Resources



TCI's Partners



The University of Wisconsin Center for Tobacco Research and Intervention (UW-CTRI) was founded in 1992 by UW-CTRI Director Michael Fiore, MD, MPH, MBA, and is recognized internationally as a leading authority on tobacco research, tobacco treatment and how to quit smoking. Timothy Baker, PhD, serves as Director of Research. UW-CTRI is housed within the University of Wisconsin School of Medicine and Public Health and its leadership hold faculty positions in the Department of Medicine. UW-CTRI pioneered the institution of smoking as a vital sign, taken at each visit like blood pressure or temperature. The Center has chaired panels that created the U.S. Public Health Service Clinical Practice Guideline:Treating Tobacco Use and Dependence, last updated in 2008. UW-CTRI's impact spans the entire globe.

The Center is a leader in making the Wisconsin Idea a reality by sharing research evidence with more than 20,000 state health-care providers and by serving more than 150,000 callers to the free Wisconsin Tobacco Quit Line at 1-800-QUIT-NOW. For years, UW-CTRI has conducted transdisciplinary research in "real-world" clinical settings, testing the latest counseling techniques as well as several medications to help patients quit smoking now approved by the FDA. UW-CTRI has grown from a staff of five in 1992 to a multi-dimensional organization of more than 70 that has garnered more than $100 million in funding since inception. In 2011, the Center was awarded three federal grants totaling more than $20 million.


Pfizer Living Tobacco Free Initiative


Tobacco Cessation Advisory Group (TCAG)


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